Juan Sebastian Portilla
I’m a creative leader with over a decade of experience building culturally resonant work across Latin America, Europe, and the US. Currently leading creative for multiple European automotive brands in the Middle East, I operate at the intersection of craft, strategy, and cultural relevance. My work has been recognized with 13 Cannes Lions and multiple global awards, but more importantly, I’m driven by elevating teams and building ideas that travel.
WORK EXPERIENCE
• Publicis Middle East — Dubai, UAE
Associate Creative Director / 2025 – Present
• ‿ and us — Dubai, UAE
Associate Creative Director / 2024 – 2025
• Freelance — Senior Art Director / 2023
DAVID — New York, USA
FCB SIX — São Paulo, Brazil
MRM/McCann — Madrid, Spain
DraftLine — Quito, Ecuador
• Wieden+Kennedy — São Paulo, Brazil
Senior Art Director / 2021 – 2023
• Droga5 — São Paulo, Brazil
Senior Art Director / 2018 – 2021
• Tribeca Media — Lima, Peru
Head of Art / 2016 – 2018
• Ogilvy & Mather — Bogotá, Colombia
Art Director / 2014 – 2016
• Young & Rubicam — Bogotá, Colombia
Art Director / 2013 – 2014
RECOGNITIONS
🏅 #1 Art Director in Brazil
— The One Club for Creativity, 2021
Dubai Lynx 2026:
🏆 Grand Prix - Entertainment / Rescue Squad
🥇 Gold - Media / Rescue Squad
🥈 Silver - Social & Creator / Rescue Squad
🥈 Silver - Brand Experience & Activation / Exciting Boring Gifts
🥉 Bronze - Social & Creator / Rescue Squad
→ 8 Shortlists / Rescue Squad
Cannes Lions — 6 Lions + 8 Shortlists:
🥇 Gold - Direct / FIFA 14
🥈 Silver - Creative Strategy / She Can
🥉 Bronze - Media: Food & Drink / She Can
🥉 Bronze - Brand Experience & Activation / She Can
🥉 Bronze - Branded Content & Entertainment / FIFA 14
🥉 Bronze - Media / Run For Your Balls
→ Shortlist - Partnerships / Clash Puzzles
→ Shortlist - Entertainment for Sport / She Can
→ Shortlist - Use of Ambient / She Can
→ Shortlist - Media Insight / She Can
→ Shortlist - Social Responsibility / She Can
→ Shortlist - Mobile / Run For Your Balls
→ Shortlist - Media / Run For Your Balls
→ Shortlist - Media / FIFA 14
D&AD:
✏️ Wood Pencil - TV & Cinema Advertising / FIFA 14
→ Shortlist - Direct: Products & Services / She Can
→ Shortlist - Media: Collaboration / She Can
→ Shortlist - PR: B2B / She Can
→ Shortlist - Impact: Collaboration / She Can
The One Show:
🥈 Silver Pencil - Gaming: Mobile Gaming / Clash Puzzles
🥈 Silver Pencil - Public Relations: Brand Partnerships / She Can
🥉 Bronze Pencil - Direct Marketing: Non-traditional / She Can
🎖 2 Merits / Clash Puzzles
🎖 Merit - Out of Home: Brand Installations / The Conspiracy Wall
🎖 Merit / Misión Espacial
→ Shortlist - Social Media: Stunts & Activations / The Conspiracy Wall
Clio Awards & Clio Entertainment:
🥈 Silver - Television / Series: Out of Home / The Boys Mural — 2022
🥉 Bronze - Branded Entertainment & Content: Games / Rescue Squad — 2026
→ Shortlist - Partnerships & Collaborations / She Can — 2021
The Drum Awards 2026:
🥇 Gold - Automotive / Rescue Squad
🥇 Gold - Gaming / Rescue Squad
London International Awards:
🥈 Silver - Innovative Use of TV, Cinema, Online Film / FIFA 14
New York Festivals:
🥈 Silver - Branded Entertainment / FIFA 14
🥉 Bronze - Direct & Collateral / FIFA 14
Clube de Criação:
🥈 Silver - Art Direction / The Golden Year Manga — Nike
🥈 Silver - Art Direction / Pipoca e Guaraná
🥈 Silver - Digital / Amaro Cross Collection
🥉 Bronze - Outdoor / The Conspiracy Mural
🥉 Bronze - Design / The Golden Year Manga — Nike
🥉 Bronze - Film / Local Flavors
🥉 Bronze - Clothing / Amaro Cross Collection
🥉 Bronze - Digital / She Can
🥉 Bronze - Digital / Mother’s Day Soap Opera
📔 In Book - Branded Content / The Conspiracy Mural
📔 In Book - Direct Marketing / She Can
📔 In Book - Public Relations / She Can
📔 In Book - Direct Marketing / Mother’s Day Soap Opera
📔 In Book - Branded Content / Mother’s Day Soap Opera
📔 In Book - Use of Data / Guaraná 100 Years
📔 In Book - Branded Content / Guaraná 100 Years
📔 In Book - Text Craft / The Golden Year Manga — Nike
📔 In Book - Design Craft / The Golden Year Manga — Nike
→ 15 Shortlists across multiple campaigns
El Ojo de Iberoamérica:
🥇 Gold - Sports / FIFA 14
🥇 Gold - Cine/TV / FIFA 14
🥉 Bronze - Cine/TV / FIFA 14
→ Shortlist - Promo / FIFA 14
→ Shortlist - Innovation / FIFA 14
→ Shortlist - New Talents / 2014
→ Shortlist - New Talents / 2012
El Dorado:
🏆 Grand Prix - Media / FIFA 14
🏆 Titanium - Integrated / FIFA 14
🥇 Gold - Direct / FIFA 14
🥇 Gold - PR / FIFA 14
Effie Awards:
🥇 Gold - Marketing Solutions / She Can
🥇 Gold - Low Budget / Run For Your Balls
🥈 Silver - Positive Change / Run For Your Balls
🥈 Silver - Corporate Reputation / Run For Your Balls — Effie Latam 2018
WPPED Cream:
🎖 Highly Commended - Health & Wellness / Run For Your Balls
World Changing Ideas Awards 2021:
🎖 Advertising Finalists and Honorable Mentions / She Can
FEATURED ON BOOK:
• Flexible Visual Identity:
Logos for a Stronger Brand
• Domestika Book:
Talento Joven Colombia 2020
TALKS:
• XII Coloquio Diseño Gráfico
Pontificia Universidad Católica del Perú
PUBLICATIONS:
• AdAge
• Adweek
• The Drum
• Campaign
• Latin Spots
• Folha de S.P.
• Estadão
• Globo
• Vice
• Lürzer's Archive
• Clube de Criação
Dubai
Business Bay
United Arab Emirates
juansebastianportilla@hotmail.com
(+971) 585 366 911
Resume CV: Download